hmi case study
Inspired by cherished memories of driving my own sports car, I developed a human-machine interface (HMI) as part of a workshop with Lotus Motorsport
Client
lotus motorsports
Year
2021
Category
3d modeling, motion
tools
3ds max, vray
/// My aim was to create a seamless integration of technology with the driving experience. This HMI prioritizes intuitive control, presenting all essential features in a clear and simplified display accessible via two analog controllers on the steering wheel. This design allows drivers to maintain focus on the road while interacting with the system effortlessly within seconds.
/// The branding development process began with thorough research into the target audience and competitor analysis, examining existing news and current affairs programs in the region. Several logo concepts were explored, focusing on abstract representations of reading, analysis, and dialogue.
/// The design of the HMI can completely shape a driver’s experience. The HMI shouldn’t distract the user by overloading them but engage with them when it’s appropriate. Key issues included the location and design of the screen, controls, and buttons. The design needed to be effffective in supporting users with a range of actions, efficient in order to help them perform tasks quickly.
/// The HMI will complement the driving experience, instead of complicating it. The design allows drivers to enjoy everything about the car interface. It’s important that the driver can quickly access all the features, so I’ve designed everything keeping the driver in mind. Two analog controls on the steering wheel will allow users to access and carry out tasks



